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Google Reader is Dead - Long Live Google Reader

Google has just announced that their RSS service Google Reader will be shut down on July 1, 2013. The reason why?

There are two simple reasons for this: usage of Google Reader has declined, and as a company we’re pouring all of our energy into fewer products. We think that kind of focus will make for a better user experience.

Translation: Only the geeks use this, we can't provide adds through it, and we want to move on. I am not at all surprised by this but am still sad to see it go.